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2 min read

Over $2,000 Saved from Day One

With Stepsy, Dance Avenue set up a reliable digital check-in and membership system at virtually no cost—saving over $2,000 compared to custom-built solutions, while eliminating hours of weekly administrative work.

DT
By Daniel Tanase
On 2024-06-01

Their Story

Dance Avenue was founded in 2023 with a clear vision: to create a welcoming space for dancers of all levels.

After years of teaching at another studio, founders Vlad and Ramona Suta decided to build something of their own—combining strong technical training with a vibrant, supportive dance community.

But like many new studios, they quickly ran into a common challenge: managing growth.

The Challenge: Manual Systems That Don’t Scale

In the beginning, limited resources meant relying on familiar methods—pen and paper.

At first, it worked.

But as their studio grew, so did the complexity.

Tracking attendance, managing class registrations, and keeping member records became increasingly difficult and time-consuming. Mistakes started happening, and visibility into their business was limited.

“We were spending hours each week just trying to keep up with administrative tasks,”
“It was taking time away from our students and from growing the studio.”

On top of that, they had no clear data on attendance trends or member preferences—making it hard to make informed decisions.

The Turning Point: Build vs. Buy

As the pressure increased, they faced a key decision:

Build a custom solution or find an existing platform?

Building their own system would have required a significant investment—both financially and in development time. On the other hand, most existing solutions were either too expensive or didn’t fit their specific needs.

That’s when they discovered Stepsy.

“Stepsy had everything we needed—memberships, check-ins, bookings—and it was incredibly easy to use. Most importantly, it was affordable from day one.”

The Solution: A Simple, All-in-One System

With Stepsy, Dance Avenue was able to digitize and automate their operations almost instantly.

Seamless Member Onboarding

New students join using a simple 6-letter studio code in the mobile app, create their profiles, and get started in seconds—no manual input required.

Digital Check-Ins & Attendance Tracking

Members check in directly from their phones, allowing the studio to track attendance in real time and eliminate manual errors.

Class Scheduling & Bookings

Their full dance schedule is now available online, with easy booking and waitlist features that help keep classes full.

Memberships & Automated Billing

Recurring memberships and class payments are handled automatically, removing the need for manual tracking and follow-ups.

The Results: Time Saved, Costs Reduced, Growth Unlocked

Within just a few months, the impact was clear.

  • Over $2,000 saved by avoiding custom-built solutions
  • Hours of admin work are eliminated every week
  • More accurate attendance and member tracking
  • Improved class occupancy with bookings and waitlists

“Stepsy has been a game-changer for us. We finally have time to focus on our students and on growing the studio.”

Beyond Operations: New Opportunities

With everything centralized, Dance Avenue also unlocked new ways to grow:

  • Better communication with members through built-in CRM tools
  • Additional revenue through the integrated shop
  • Clear insights into their business with reporting and analytics

Final Thoughts

For Dance Avenue, switching to a modern studio management platform wasn’t just about convenience—it was a turning point.

They reduced costs, saved time, and built a strong foundation for growth.

If you’re running a dance studio and still relying on manual processes, their story is a clear reminder:

The right system doesn’t just simplify your operations—it transforms your business.

In this articleTheir StoryThe Challenge: Manual Systems That Don’t ScaleThe Turning Point: Build vs. BuyThe Solution: A Simple, All-in-One System   Seamless Member Onboarding   Digital Check-Ins & Attendance Tracking   Class Scheduling & Bookings   Memberships & Automated BillingThe Results: Time Saved, Costs Reduced, Growth UnlockedBeyond Operations: New OpportunitiesFinal Thoughts

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